Astrid Edwards & Anita Corbin - Visible Girls

Squire's Astrid Edwards has teamed up with Anita Corbin to revisit the ever successful Visible Girls Series. 

In the 1980s Anita Corbin took 28 pictures of young girls in pairs - female punks, mods, Rastas, skins, rockabillies and young lesbians shot in their London hangouts as friends, sisters and lovers. 36 years on, Corbin found those girls again, re-photographing them to discover the story of those rebellious girls.

A celebration of female identity, style and music the 3-year touring exhibition will be accompanied by a set of documentary films directed by Astrid, following the stories of each featured Visible Girl, and their life during and after their photograph was taken.

Buzzfeed have featured an article on the campaign, quoting:

"Corbin is now back in touch with 70% of the original women photographed and interviewed 36% of the original subjects for a new exhibition new portraits and the original pictures, which opens on Thursday at the Artlink gallery in Hull as part of the 2017 City of Culture programme, before touring the country. Corbin has launched a crowdfunding campaign to bring the exhibition to more towns and cities in Britain. Corbin plans to photograph some of the remaining women who are yet to be revisited by the end of 2018.

"It was a bit of a dream that I had," Corbin tells BuzzFeed News. "I did try to do it in 1991 but I couldn’t find any of them. All the numbers had changed or they’d moved away, so I let it go dormant for about 25 years. And it wasn’t until your piece came out that I thought, This is a possibility now.

"And in the last three years even more connections have happened because of technology. I think BuzzFeed was the catalyst and then I subsequently had the show last year and lots of press through that. Social media and media coverage has allowed me to find them, or them to find me."

The Indiegogo crowdfunding campaign is now live for the project, and can be found at:

Rodney Rascona - Images from the field, Hathi, 2015

Squire's Rodney Rascona reflects on the images, made by himself during his time in Hathi, after their tragic disaster.

Survivor-Evelyn's Girl

Survivor-Evelyn's Girl

This young girl is one of Evelyn's children photographed over a three week period while on assignment for Suisse based MEDAIR and The Paradigm Project - shortly after the tremors from the 2015 Haitian earthquake calmed down. Like many who escaped the initial impact of such a violent tragedy, Evelyn and her daughter did the best they could. Evelyn held a piece of wood in her hand to protect them as they slept, too dangerous to stay in her damaged home and hearing rumors of a different kind of danger for women and girls if she went to the relief camps living in tents. So they stayed together on a dirty sheet until it was their turn to receive assistance. 

But beyond the initial impact the Haitian earthquake like all tragedies, keeps visiting the survivors in their sleep, in their dreams, hearing voices and replaying images in their head, while guilt becomes a constant companion for never having had a chance to say good bye or asking themselves - why did I survive. 

The United Nations stated that the loss to those who survived the 2015 Haitian earthquake was enormous with over 1.5 million children under the age of 18 effected by the tragedy - much of it personally experienced. They lost complete families, lost generations of mothers and fathers, brothers and sisters, with laughter and dreams exchanged for nightmares, screams and fear. The sights and sounds of such enormous human loss, the emotions felt in losing loved ones, will be forever trapped inside young minds with memories and experiences more dark than not. A survivor yes thankfully - yet forever scarred.
Jay Brasier-Creagh
Distinct Viral Zombie sensations

Directing duo Distinct has come back with a thirst for blood in 2 highly successful social media stints for mobile gaming applications: Zombie Gunship Survival and Empire War Z.

With the films hitting well over 1 million & 5.5 million views retrospectively, the productions have been a viral hit. 

Employing elaborate costumes, makeup, and cutting edge 360 video technologies, Distinct create highly immersive, visually striking content standing at the cutting edge of social media.


Jay Brasier-Creagh
Rodney Rascona's talk at Bafta for APA's 'Future of Advertising' - A Journey of Giving Back
Rascona APA

Rodney Rascona, Director/Photographer at Squire - gave an inspiring talk on creatively giving back, at BAFTA yesterday at the APA's Future of Advertising event. The veteran advertising image-maker presented a poignant collection of his personal portraits from across the globe, and a personal story of change.

Rascona screened his short film 'Kings of Kibera', a film that gives raw Kenyan street dancers a chance to promote themselves towards their own goals of getting out of Kibera's slums.

The Beak Street Bugle wrote:

"To close the day, Rodney Rascona took a further step back from advertising, appealing to our morals and humanity. An advertising photographer “trying to give something back”, he told the story of his personal trajectory. Once he shot glossy pictures to sell cars. Now he documents the lives of some of the most troubled and unfortunate people on the planet for various NGOs and good causes.

He spoke about how to develop a new way of seeing the world and implored the world-leading image-makers in the room to do something with their talents to help humanity as a whole. We live in troubled times, as some of the day’s sessions alluded to, but people in advertising have the skills and resources at their fingertips to affect change for the better."

MQ Mental Health "Dare to Swear" charity campaign - Directed by Deane Thrussell

Production company Squire has produced another extensive charity social media campaign with creative agency Pablo, for MQ Mental Health.

Director Deane Thrussell swore to take on mental illness with his new set of comedy films, featuring British Commonwealth boxing champion, Darren Barker. From half-naked swimsuit runs to cycling nuns, MQ's new campaign urges everyone to take action. Following in the spirit of their ongoing print campaign and national TV advert, the films take a bold stance in challenging the complacency surrounding mental health research.

The campaign is going live intermittently over at MQ's Facebook and Instagram pages.


Jay Brasier-Creagh
We Fight Any Claim with John Cleese - Dir. Nick Jones



Production company Squire, has produced a new series of national TV adverts for the claims management firm "We Fight Any Claim" with actor and comedian John Cleese.

We Fight Any Claim have contracted new creative agency, Beginning Middle Endon a campaign aimed at getting people their illegally charged PPI claims refunded from thieving bankers. Beginning Middle End approached John Cleese with their scripts, who after demonstrating a mutual disdain for lying bankers, heartily added to the scripts. Comedy director Nick Jones was appointed to the role, where he honed and refined the character of the ever ebullient John Cleese, dressed him in a suit and gave him a Trump red tie...

Shot over 4 days throughout January in London, the commercials proved controversial when passing through Clearcast- apparently, when making fun of bankers, things become problematic... 

WFAC have made a bold move in telling the banks that they will fight them on the beaches, and there will be 3 x TV spots running from 20/02/17 and four 'Banned' online pieces running consecutively from the same date alongside various online content.

The broad & intentionally far reaching campaign carries over TV, Radio, Social, Outdoor & Press for 4 weeks and is a national campaign with John Cleese leading the charge against the banks!

The films were shot by the award winning Ed Wild, who has shot numerous feature films (Welcome to the Punch, London has Fallen, Fleming), and edited by James Rose at Cut and Run

We Fight Any Claim is based in Cwmbran, South Wales. They have so far reclaimed over £300 million in mis-sold PPI payments and are known as one of the UK’s most successful claims management companies.


Jay Brasier-Creagh